Seller Guide
The 21-Day Listing Launch
The exact three-week sequence TLC runs from signed listing agreement to first offer deadline.
19 pages · PDF
Home
Resources
Resources
Know More Than
the Other Side.
Market reports, buyer and seller guides, and neighborhood profiles — written by our team, updated quarterly, free to download.
Seller Guide
Pre-Listing Renovation ROI
Which improvements return more than they cost in this market, ranked, with real Valley cost ranges.
24 pages · PDF
Seller Guide
Staging & Photography Standards
The production standard every TLC listing meets, and why it moves the sale price more than the list price does.
12 pages · PDF
Market Pulse
Where the Valley Stands This Month
Inventory across our five communities is up 11% from this time last year, and the pace has cooled from the frantic spring — median days on market moved from 21 to 27. That is a healthier market, not a falling one: sale-to-list ratios are still holding above 99%.
The practical read: buyers finally have room to inspect and negotiate, and correctly priced sellers are still getting their number. Overpriced listings, for the first time in three years, are genuinely sitting.
Discuss What This Means for You
Median sale price
$1,412,000
+4.1%
Active inventory
202 homes
+11.0%
Median days on market
27 days
+6 days
Sale-to-list ratio
99.3%
−0.4%
Price reductions
31% of listings
+9 pts
30-yr fixed (avg.)
6.48%
−0.22%
Illustrative demo figures across Encino, Sherman Oaks, Lake Balboa, Northridge and Woodland Hills.
Get the next report first
One email, twice a month: new listings, closed comps, and a short read on what actually changed. No drip campaigns.